Monday, June 23, 2008

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

If you know how to use article marketing to promote your website, you can be sure of a stream of traffic for years to come. Article marketing is not yet fully understood as being one of the best ways to advertise your website: even better than pay per click advertising.

Let's first look at the benefits, and then what you must do to achieve them. If you write an article that is relevant to your website or theme of your niche, then you can either publish it on your website as a web page, or submit it to article directories. If you take the former route, and publish your article on your own website, then the search engines will regard it as good fresh content and give the page on your website that it is published the benefit for that in the listing for that page.

This might not be enough to guarantee anybody ever finding your page, since it might be one of another million using the same keyword and topic. That does not mean to say that you should not do it, since your web page listing (Google lists individual web pages, not complete web sites) is determined by a large number of factors of which freshness and relevant content are only two. They are, however, two necessary factors to include in your whole website design if you are using search engine optimization as a major part of your traffic generation strategy.

On the other hand, if you submit your article for publishing on article directories, and the article is approved, then it can do a lot more for you that if it were only on your own website. Article directories generally allow you what is known as an 'author's resource box', in which you can provide some information about yourself and a link to your website. You can use that link to your advantage.

If your article is interesting or authoritative enough for a reader to want to know more about what you have written, then you should provide them with a way of doing so. You do this through your use of your resource box. Make a statement to the effect that 'For more information on this subject, check out 'myname's' website on 'xxxx.com'. For 'xxxx.com' provide a URL that leads the reader directly to a page on your site that provides more information on that topic.

That page must be relevant to the topic. If you have written an article about emeralds, don't lead them to a page on sapphires, or even your gemstones home page. It must be emeralds. That page must also include an opt-in form, or even be a squeeze page designed to secure their email address and first name. Never let anybody visit any page on your website and leave without you seducing their name and email address from them. You must build up an email list of people interested in gemstones in general so that you can keep in contact with special offers from time to time.

This is using article marketing to its best advantage because here is what you have just achieved with very little work other that writing an article. First, you have published the URL to a page on your site that any reader can click to visit your website. This is exactly what you have to work so hard to achieve on search engines like Google, and pay so much for on pay per click advertising programs such as Adwords. Yet by writing an article you get it free!

Now only that, but Google regards a link back to your site from another website as indicating the importance of the page to which the other site is linked. That improves your listing position on Google. Every article directory that accepts your article also provides you with a one-way link back to the web page you have stated in your resource box URL.

However, that is not the end of it! Many people who are unable to write their own content copy articles from directories to their own sites. They are allowed to do this as long as they also include the author's name and resource box. This provides you not only with another one way link back to your website, but also with more opportunities for visitors to the other site to click on your link.

In order to achieve all of these benefits however, your article must be well written and provide information that is useful to the person reading it. Make sure that you keep spell checking because readers will think that if you are sloppy with your spelling then you might be sloppy with your information. Poor grammar is also something you should try to avoid, although you are not expected to be perfect. Spelling is more important than grammar, although to write "John and me is working on the similar thing" does not provide a lot of confidence to the reader in your abilities.

If English is not your language, or if you are not sure about your writing abilities, have your articles written by a ghostwriter. The benefits that articles give you are well worth the effort, and if you learn how to use article marketing to promote your website, then there is no reason why you should not succeed in driving lots of traffic to your chosen web pages.

How to Use Article Marketing to Promote Your Website was originally published at http://www.affiliatemarketinglife.com

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

The process of writing and publishing articles online is currently the most profitable way to make money over the World Wide Web. This effective promotional tool, which is commonly referred to as article marketing, is proven to easily augment website's traffic and help marketers earn the trust of their potential customers as they can showcase their expertise through their article content.

Here are the 4 amazing secrets to breakthrough with article marketing:

1. Use effective titles. Your titles can either make or break your article marketing campaign. If they are well-written and attention-grabbing, your articles will surely get the exposure they need as they will be more likely to be opened, read, and widely republished.

2. Your articles must be informative. Make your readers happy by filling up your articles with valuable information that are targeted to their needs and demands. Never leave any stone unturned and strive to dig deeper so you can give your potential clients more in-depth side of your stories.

3. Lay down your objectives. When you know your goals in writing and distributing your articles online, adjusting your marketing efforts and techniques will become a lot easier. For instance, if you would like to drive more traffic to your website you must be willing to multiply the number of your articles to increase your inbound links.

4. Make your resource box compelling. I can't still believe that there are marketers who are not taking their time in creating their resource box. Some of them are just leaving their websites' URL. If you aim to improve your conversation rate, this is not the way to go. You must make your resource box enticing and interesting to compel more people to check on your website.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Article Marketing has emerged very fast as one of the best methods to design a successful business online, especially when your resources are limited.

Take care to maintain the quality of your write-ups. If you need to successfully come up with a sound article, you must write only good quality articles that readers will be eager to check out all through.

One of the major features of your article should be the title. Think carefully about a title that will grab the attention of your readers immediately. Your title is the marketing tool for your article. More often than not, your article will be indexed together with a bunch of other articles. Generally people skim through the titles only of the articles and decide by that which one to read up. If your article begins with an interesting title then more and more readers will get hooked to it. If your title is boring and uneventful, few people will stop by read your write-up.

A good introduction to your article shows the quality of the rest of the article. Inform the reader what is in your article for them and how they will benefit from reading it.

When the introduction is over, come to a new paragraph and then start the main body of your article. Divide it into separate paragraphs from every point you want to talk about. Having paragraphed points makes it comfortable to the eyes and mind to grasp the meaning of them and makes for an attractive presentation. The main gist of this paragraph should contain between three and ten points that you wish to cover. It is not necessary to cover all the points that you are aware of on the subject.

End the article with as good a conclusion as the introduction. Review the points you discussed in the foregoing paragraphs and the benefits they will receive if they follow your suggestions.

When the article is all done and ready, scan it through a spelling and grammar checker so that before submitting your article you are sure that your article is perfect which will save you the time to laboriously go through each and every word for manual confirmation.

Not much is needed to get started with article writing and probably by now you already possess the fundamental tools that are needed. This can result in a profitable online business when approached in the correct fashion. Many easy steps are out there to open the avenues for striking business opportunities through excellent articles.

You can begin by offering your articles for sale. Several blogs, websites, and news sites regularly need new articles for content. You can consider writing articles on subjects you are competent in and sell them to blog owners and web masters. However, it is obvious that the articles you write should confirm to certain quality standards if you wish to sell them at the price your article deserves. If you are the owner of your own website or blog you can show your articles there also. There is no alternative to latest and fresh content and hence new material will always keep your website or blog relevant.

If you have some knowledge about Search Engine Optimization or SEO then it will be an added advantage for you because the more traffic your website or blog attracts through your articles the better for you. You should learn the fundamentals of search engine optimization in terms of keywords and keyword density.

Truly speaking, it is very much possible to succeed in online writing and marketing articles. Your effective online business is only a stone's throw away. Start writing quality articles now and you are on your way to a successful internet business.

For more information on article marketing and other internet marketing strategies visit http://TheInternetBusinessAuthority.com

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

If you are like me and you write articles for a living, then you know that you must get paid for all of your hard work. Payment can come through customers who have hired you to write, through pay per click advertising, or through banner or text ads you place on your site next to your articles. Regardless of your approach, a consistent and methodical plan is necessary to have in place in order to make a living for all of your hard work. Please continue reading for some helpful tips to help you survive in this highly competitive business.

Submit Freely. Much of the work posted online bearing my name is freely shared. I do not get paid for what I write. I look at article marketing as a joint partnership between me and the article directory. They get my articles for redistribution and I get healthy back links to my site. In addition, the article directory can make money off of ads that show up next to my articles such as Google AdSense or Yahoo! Publishing Network type ads. Furthermore, I get my name out there and can point potential customers to the article directories to show them how prolific a writer that I am.

Submit Jointly. Some of the articles I have posted online are for clients. They have my name on them as my name is more visible than their name. I write as a contributing writer but I am a freelancer, not an employer. I get paid for my work and they get some decent links.

Do Ghostwriting. The overwhelming number of articles I write are ghostwritten. In 2005, I submitted 450 articles to article directories, but another 1200 or so went directly to my clients. When I submit articles jointly, I retain the rights to having my name on the articles. When I ghost write, my customers get what I write and retain full rights to the articles. Guess who pays me more? Bring 'em on!

Bill Immediately. You can write like crazy for paying customers but still end up broke. How? By not billing customers immediately. Whether you use direct billing, Paypal, or an agent such as Guru, you are penniless until the first invoice is paid. Come up with a plan to get your money as soon as possible too. You dont want to have to wait for weeks unless you like being in the credit business!

Keep Marketing. I have busy times I have slow times. During the slow times, I catch up on my paperwork and I write. During slow times I submit many articles to the article directories to keep my name out there. Regular submissions keep me front and center and help build up SEO for my site. Yes, I have my own site at www.thearticlewriter.com where most of my best work is featured. Not every article, but those articles where I have full rights to them and ones I want my customers to look at when they review my portfolio.

So, thats it. Five simple tips to help you make a living from article marketing. If you are good at it, you will make a decent living writing for others. I doubt you will get rich unless article marketing ends up being a stepping stone to something else -- such as, writing your own Harry Potter style series of books!

Copyright 2006 For additional information regarding Matt Keegan, The Article Writer, please visit his blog for wit, quips, and freelance writing tips.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Article marketing

Unknown to many website owners, but a powerful source of traffic, online articles could be your next secret weapon! It's a way of driving a lot of visitors to your website as well as establishing your credibility as the "go-to" source of information. And you can do it on zero budget. But all of that depends on making sure that you stick to some basic rules. Here's what we recommend:

1 Know who your audience is
Find out who should be reading your articles and clicking on the links at the bottom to come to your website. Know what their specific interest or need is and why they are on the lookout for articles like yours. Don't try to cater for all the interests out there, target your articles and content to the niche market that wants to get to know you better.

2 Go right to what they want
Are they interested in carp fishing? Do they have insurance problems they need to solve? Whatever specific need you have identified, go right to the itch that needs to be scratched! Your article headline is a big part of the battle here. Tell them right at the beginning what interesting information they will find in your article. Then give them the detail they are looking for. And finally, end your article in a way that keeps their interest in following on to your web site. The article "bio" box that article sites offer you is typically a good place for this.

3 Keep it fresh and interesting
Use "you" as much as you use "I" or "we". Paint pictures with words of what your readers can gain by reading your article, get them involved with examples and trigger their emotions. A good tactic for you is to read your article after you've written it, but as though you were one of your target customers. Does your article make you want to buy? Are there parts that make you yawn? Trust your gut feeling. If it doesn't "reach out and grab you", rewrite it until it does.

4. Be a pro - check your spelling!
No need for fancy words, but just make sure that you've spelt them correctly. Remember how you feel when you look at an article that has errors, duplicated or missing words. Your readers will have the same reaction, so don't give them any excuse. And while you're at it, check your grammar as well. Get friends or family to re-read what you've written and please - don't look for compliments, seek out constructive criticism. You'll go further in the long run.

5 The editor is your friend - keep it that way
Typically you'll be submitting your articles to an online article site. These are managed by editors who are looking for good, new content. Your articles can then get picked up by search engines and readers who then read your article. And if they like what they see, they'll be motivated to come to your site. But the editor is the gatekeeper! Play by their rules. They aren't complicated and by avoiding editorial rejection, you'll go further and faster.

You are wasting too much time. Visit http://www.Guruspots.com today and get over 129 marketing guides absolutely FREE!

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Posting articles on to web sites is one of the latest methods that web site owners and search engine optimisation practitioners use to get more and better quality traffic. Articles allow you to get multiple links with a lost less effort and better results than link exchanges and other more traditional methods.

The problem is if you submit exactly the same article to multiple sites, Google, Yahoo and some other search engines will ignore a lot of the articles due to a filter often called the duplicate content penalty. Nobody really knows how this filter works or at what level an article is rejected. Here's some techniques to overcome this penalty.

Mix and match the article elements

Your typical article directory article consists of a title, a summary, a body, an author/resource box and article keywords. The theory is if you have multiple versions of each element and combine those elements differently each time you post your article, there is less chance the search engines will see the article as a duplicate and give the article it's rightful place in the main index.

Let us say you have four different versions of each of the four major elements (assuming the keywords stay pretty much the same), that means for a little extra effort you can have 4 x 4 x 4 x 4 = 256 versions of basically the same article reducing the chances of the articles being penalized.

Article Summary

In forum posts discussing the duplicate content penalty a consistent theme is that the article summary, or snippet as it is often called, is examined very closely by the search engines for existing duplicates. As with the title, it is useful to have numerous and very different versions of that article summary.

Article Body

The best tip with the article body is to structure the text into blocks that can be rearranged at will and still make sense. The filter will not be able to identify duplicate content as easily as exact copies. This approach also makes writing the article far easier than trying to create a 500 word block of text.

Another tip when dealing with the body copy is to replace words and phrases with meaningful, but different equivalents. For example, in writing this article I can substitute the term SEO practitioner, for search engine marketer, webmaster, web site owner, online marketer or even Google guru. The article still makes sense, but it is textually different to other versions. In other words the article still has the same tone and meaning but has a large proportion of different words.

Article Titles

The article title is very important from a reader point of view as well as a duplicate penalty point of view. Many article directories use the title of the article as the basis for creating the url to that articles page. By varying the article title there is less chance of the search engines believing they have already indexed that page.

Article resource box

As most SEO practitioners realize, the resource box is a very important element, if not the most important element, of the article. It is in the resource box that article authors get the opportunity to link to the most appropriate pages in their web site. As with the other elements it can be beneficial to change the text in this section so as to avoid the duplicate content penalty. Just by rearranging the order of links and anchor text can produce excellent results.

In Summary

Article marketing is a popular technique of promoting your web site, getting links and building online credibility. The trouble is if you submit exactly the same article to multiple article directories, you run the risk of Google ignoring your article and those all important links due to the duplicate content penalty. By following the steps above you will reduce the risk and generate more traffic and better rankings for less work. For other articles in this series, visit Search Tempo dot com.

Search Tempo is an Australian SEO company. For article marketing and Google SEO contact the author today.