Google's NEW Ad Serving Solution - Ad Manager Limited Beta Launching

Only two days after their acquisition of DoubleClick, Google soft launched Ad Manager to address the issue that publishers could spare more quality time providing the best content, instead of managing their own ad space. Many publishers do a challenging effort to maintain and manage their inventory to make sure the campaigns are served on time.

Google Ad Manager is a free, hosted ad and inventory management tool that can help publishers sell, schedule, deliver and measure their directly-sold and network-based ad inventory.

Now publishers can have more time resources to work on their user's experience. They can achieve maximized results while reducing ad management efforts. In simple words, less time, more control, more money using Google Ad Manager.
So what does Ad Manager feature to support its words?

Some of its key features are:

• Inventory management. Simple ad tag generation and management
• Yield optimization. Automatically maximize your CPMs or you can use AdSense to fill unsold inventory or compete on price against other ad networks.
• Ad targeting. Target ads to your site visitors' geography, bandwidth, browser, browser language, operating system, and domain
• Trafficking, ad delivery, and order booking
• Creatives and rich media management
• Multiple reporting options
• User interface navigation
• Account administration
• Reliable inventory forecasting: Always know what inventory is available to sell.

Here are some questions from their FAQs may also popped out in your mind:

1. Does Ad Manager require exclusivity? No. Ad Manager doesn't require exclusivity. You're free to use other ad management and ad serving products along with Google Ad Manager or switch to another provider at any time.
2. Will I be restricted to AdSense as my ad network? No. You can use any ad network you like. With Google Ad Manager, you can optionally enable AdSense to deliver the best-paying ad source for each impression.

You may also asked, what's in it for Google? Well, since it's a free service, it's rather obvious they want to get more people join into their system. I don't mind that.

So, should you apply for Ad Manager? If you still manage your own ads because you have no problems doing so, go sign up and learn how ads are professionally managed to prepare yourself when your network becomes larger (this is your purpose, right?). And if you're now stirred with arranging your ad inventories which takes up half of your time in a day, you can hire someone to take over the job, or apply Ad Manager for free!

For more internet based home biz resource, ways to make money online through blogging, get paid to industry and freelancing, quickly head to Louis's HomeBiz Resource!

Basics of Article Marketing

With the current massive growth of article marketing to drive traffic to websites, establish credibility, and to create backlinks for search engine optimization purposes, there are constant queries and/or discussions related to duplicate content. There's no question about the benefits of the small business marketing article and how it can help to position someone as an expert, not to mention help to increase search engine exposure and traffic. Article marketing is the act of writing articles and publishing them online (usually through an article directory or distribution site) to increase Web exposure, search engine ranking and website traffic.

Another way that these types of articles help develop a steady stream of new clients is that when submitted to article directories they help to increase your exposure in the search engines and in turn will deliver even more targeted traffic to your business website. This article highlights reasons why Article Marketing is a good way to consider especially if you are on a tight budget and its ability to send your website continuous targeted website traffic is something that you should consider carefully if you want to use this method of online promotion. One of the best and most powerful ways to drive targeted traffic to your website and to make sales is through Article Marketing.

Most importantly, article marketing is still one of the best ways to drive web traffic to your sites in the viral manner as more and more publishers publish your articles on their sites. An effective article is one that is passed around the internet and appears on many web sites and in ezines. If you write articles that stay on the topic of your site, the page where your article appears is more effective as a page that links back because it is more relevant.

There are a few little changes you can make that will make your links and articles more topically relevant than 90% of other articles, merely because other authors don't think to balance the search engine benefits of article promotion with its value as content, rather than favoring one or the other. When done right, article marketing combines the benefits of public relations, positioning, search engine visibility and branding. So in order to get the most out of your article marketing efforts, remember that you're writing for people first and search engines second.

A third benefit to article marketing is that it helps your visibility in the search engines. I have to wonder how many small article directories hell-bent on the bragging rights that come with search engine prominence, are now throwing in the article marketing towel altogether. There are several benefits to writing and submitting small business marketing articles to article directories on the internet.

Research and construct a list of all the free article directories you can find so that you can simply submit your articles to the sites on your list when you've finished writing. Optimize the Text Naturally: You want your article to pop to the top of a list when someone searches for it - and in search engines. Writing Article Titles for Search Engines Here's the secret: Be sure to include your key search phrases at the beginning of your title.

When it comes to monitoring the success of your article publishing efforts, one of the favorite techniques is to search for your article title, thus discovering which sites used your article, and allowing you to also determine how many of those same sites also include a backlink to your website. But by themselves they don't put money in your pocket - there are a myriad of factors that can turn your article marketing efforts into an opportunity to increase your income, not just the number of visitors to your site.

So those are just some of the primary benefits of article marketing. The bottom line of small business web site article marketing is to increase your sales and build your customer base. By including article marketing into your multi-faceted marketing and sales plan, you too can achieve success in marketing your book.

Follow these strategies and you will have a sound article marketing campaign. Now that you know why article marketing is king, start writing. Remember, article marketing is not about dispensing information - it's about dispensing helpful information -- and that usually calls for more than 500 or 600 words.

Article marketing revolution. Make money to submit your articles niche and get massive backlinks to your site.

http://www.nichearticledirectory.com/

Simple and Yet Easy Way to Get Free Advertising

Why Should You Write Articles?
Newsletter and website owners are desperate for content. They will normally do a regularly search on those relevant articles, looking for quality information that will help their readers. In each article you have written, you could publish them with your information and a link to your website.

Why should you be giving out these articles free?
Lets imagine, you will normally need to pay to include your ad in a newsletter or popular website. It could be in the range of hundreds. Would it be nice to have your ad placed for free instead? Look at the bottom of this article, you will see some information with my website included, so you have proof that this method do work.

How do you write an article?
The article could be short and simple but with some valuable contents. I am not a Literary Genius either. So, just start to pick up something you know about, or a challenge that you faced, and start writing. Just do it!

What should you include at the end of the article?
Of course, you should include your name. In addition, you should also mention something that is interesting about you or your website, as well as your website link. You could also include some freebie or special offer if you have one. However, do note that this area should not be used to sell any of your products. The aim here is to get the reader to visit your website.

Patrick Sia is the man behind Income-Internet-Business.com He's a passionate believer in the power of technology to better the lives of everyone and his passion and drive are hallmarks of his attitude to doing business.

Check out more about him @
http://www.patricksia.com and http://www.income-internet-business.com for his step-by-step guide to startup a successful internet business.

Fast Article Marketing - Discover 5 Creative Secrets to Excel At Article Marketing

One of the easiest ways to get targeted traffic for your website is through article marketing. It may not be the fastest way to see an influx of online visitors to your site, but it is definitely uncomplicated and relatively cost-effective. In addition, it is also proven to work not only in terms of improving your page ranking but also increasing your page views in the long run.

Here are the 5 creative secrets to excel with article marketing:

1. Strive to produce quality articles. When your articles are remotely interesting and content-rich, these will be easily picked up by other webmasters and publishers to use the information in their blogs or website. If you consistently write quality articles, your content will be widely distributed and you will earn numerous back links for your website and increased traffic.

2. Optimize your content. To make sure that your articles will be highly visible to search engines, use long tail keywords and incorporate Latent Semantic Indexing. This is relatively a new process in finding relevant keywords for you content which has gained the nods of major search engines.

3. Make use of interesting, attention-grabbing titles. If you want to improve your clickthrough rates, you must understand the importance of giving your articles great headlines. These act as your frontliners in getting the attention of your prospective readers.

4. Your articles must be content-rich. Articles that offer much valuable information are the ones that get the most attention online. So, if you would like to fare well in article marketing, you must learn how to pack your articles with valuable contents that are useful to your potential readers.

5. Master the art of creating a killer resource box. It is through this that you will be able to convert readers to your online visitor.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Lucrative Article Marketing - Uncover 3 Reliable Methods to Grow Your Article Marketing

It is every webmaster's dream to have a huge and steady traffic to their website. That is why, they are always on the look out for effective marketing tools that can help them bring qualified visitors to their web pages. Today, one of the most reliable traffic-generating tools is article marketing. It is the easiest way to obtain inbound links for your website and improve your search engine ranking so you can increase your page views.

Here are the 3 reliable methods to grow your article marketing:

1. Earn your readers' trust. People will only click on your resource box if they feel that you are an expert on your chosen niche and that you have valuable information to impart. That is why it is of outmost importance that you strive to offer them quality and content-rich articles. It will also greatly help if you can offer information that they can use to resolve their pressing issues. If you show interest in helping your readers, they will instantly trust you and treat you as someone who is genuinely interested in helping them out and not just a random marketer who is after their credit cards.

2. Build rapport. It is not enough that you inform your readers, it is also important that you build that personal connection with them so they will like you. You can easily do this by showing empathy and striving to sound warm and friendly so you can put your readers at ease.

3. Be innovative. Be willing to experiment, try new things, and think out of the box so you can always offer your readers with something new. Breaking away from what is conventional and generally accepted can set you apart from the rest.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Meta Tags Optimization

Meta tags play vita role in web promotion. In these days people are adopting latest and advanced meta tags to guide or attract the search engines. But it's completely wrong you can not guide or attract the search engines by using meta structure. Meta description tag and meta keyword tag is enough in meta structure.

I will explain you how meta tags in play vital role in web promotion. You need only two tags in meta structure one is meta description tag and another one is meta keywords tag.

Purpose of Meta Description tag: - In this tags you have describe about that page. Here no need to main any keyword density. But you should start the sentence with the keyword which is the first keyword in title tags. In meta description tag you can place the unique content which is not at all present in body of the page or else you can simply place the first few lines of the body content of page. Both the methods can show you results.

Purpose of Meta Keywords tags: - In this tag you can place the targeted keywords. But those keywords should present in body content of page. Never repeat the keywords. Search engines collect the keywords from these tags and look for the relevant content for the collected keywords. Most of the times search engines look for the synonyms of the collected keywords.

Never adopt the spam methods to attract the search engines. Search engine algorithms are always subjected to changes and you spam methods will work for very short time. Only genuine content sites can stand in top positions of the top search engines like Google, Yahoo and MSN

Subhash Bose is working as SEO for Itglobalsolution. For any assistance in Web promotion and all web related problems contact webmaster@itglobalsolution.com